#195 Tom Hollings From Different Drop: How Different Drop Manages Thousands of Wine Products

Ecomm Show: A Podcast by Daniel Budai

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If you’ve ever felt like you’re drowning in a sea of inventory, you’re not alone.

Inventory management can be a challenging task,

But it can also take your business to a whole new league if done masterfully.

And that’s where our guest for today, Tom Hollings comes in. As the co-founder of one of Australia’s biggest wine retail outlets, he?s no stranger to the world of inventory management.

His brand Different Drop works with over 1400 wineries, spread across 200+ regions from around the globe, and they’ve sold over 1 million + wines.

Click on the link below to learn more about the brand:

https://www.differentdrop.com/

So get your glasses ready, and join us as we uncork Tom?s secret to success in this episode of The Ecom Show.

Here are a few highlights from this episode:

?Different Drops journey as a brand in the last 10 years

?Strategies to manage an e-com store with a large inventory

?The key to working with hundreds of suppliers

?Advertising landscape in the alcohol industry

?Tips to differentiate yourself as a retailer

?How to creatively showcase your products.

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